More visitors shorter stays
The data for January and February mark the trend of recent years, 63 % of visitors to Gran Canaria are for stays of 7 days.
The Tourist Board of Gran Canaria has just published on its website data Frontur February 2014 .
We received 7.3 % more visitors compared to the same period last year.
If we analyze the data ranges stays , we see that we are having significant increases in the segment up to 7 nights .
Surprisingly the data segment 8-15 nights . It is the worst of the series of the past four years and a trend that seems an indisputable fact for the destination. Probably this decrease in this segment explain why diminish overnight stays in apartments, it was said in a previous post.
With all these data we see that the dependence on target this segment is already 63% in this period and must be paid to the needs of this growing segment .
It is not improbable to think that this trend, not only affects the kind of complex , but also affects the number of activities or visits made to the island.
Frontur disaggregated data are presented in the graph below and graphically